It is a common scenario. You get back from your holiday, open the bottle of wine that tasted exquisite in Italy. However, it does not taste anything like you remember. The flavour has somehow vanished.
The same have probably happened to you.
To me, it has happened, several times. Once, I went on wine tasting in South Africa. I tasted the best red wine in my life. I can still feel the fruity flavor in my mouth just thinking about it. I bought a bottle to share with my parents when I got home. When we opened it, the wine did not taste at all like it did when I drank it in a vineyard in Stellenbosch.
I have several times wondered why it is like this. Now, researchers have found that the taste of wine can vary substantially depending on where it is drunk.
Both light and sound impacting on how fruity, bitter, fresh, or acidic the wine is perceived.
For example, a study done by the University of Tübingen found that the participants rated the wine as tasting 50 per cent sweeter if drunk under red light, rather than white or blue. While a study at Oxford University found that people had difficulties to tell the difference between a cheap and expensive sparkling wine if served in a black glass.
Though the wine of course is the same on holiday and at home, the environment is not. That is why the wine often do not taste the same.
So if you would like to have that same taste, you need to recreate the moment that you drank it in. As far as that is possible. This could be waiting to open the bottle of wine for a warm summer night. Or putting on the kind of music they played at the restaurant you drank it in. All of this, will help you recapture the exquisite flavour that you remember the wine having on your holiday.
Did you ever experience that the wine did not taste the same at holiday and at home?